Chaouis' is an online antiquity brand for Legacy Y2K Jewelers.

For this project it was necessary to take away as much of the noise and fluff by having a minimal, yet elegant logo. This allowed the focus to shift onto the diverse collection pieces themselves.

The development of a global brand, promotional & informational printwork, and product photography in addition to a store walkthrough was created to promote the one-of-a-kind line of antiquities and jewelry available.

An online presence was established across multiple e-commerce and social media platforms. Research and analysis of market trends, costomer base, and comparative e-commerce options was conducted prior to the brand development to make sure there is a market fit. A pitch deck was developed and presented to owners, guiding and informing them every step of the way.